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‘Madagascar’ roars to top spot

November 8, 2008 by Variety.com - Weekend B.O. 

Weekend B.O.: DreamWorks animated film nets $17.5 mill Friday -- The holiday box office season got off to a boffo start Friday as families shelled out $17.5 million for "Madagascar: Escape 2 Africa" - the highest opening day ever for a DreamWorks animated pic outside the summer frame.

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